{"id":3874,"date":"2025-02-04T16:29:32","date_gmt":"2025-02-04T16:29:32","guid":{"rendered":"https:\/\/wp.electronthemes.com\/insightev\/vmoto-2\/"},"modified":"2025-08-12T14:55:08","modified_gmt":"2025-08-12T14:55:08","slug":"vmoto-2","status":"publish","type":"post","link":"https:\/\/wp.electronthemes.com\/insightev\/vmoto-2\/","title":{"rendered":"Vmoto Remains Under Stress"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Vmoto released its Q4 and full-year 2024 numbers yesterday. For 2024, Vmoto sold 17038 units, down 33% from 2023 sales of 25241. The last quarter of the year is the slowest for the company, and they managed to sell 3801 units in Q4 2024.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sales were down in China as well as international markets. The company reported outside-China sales of 3,249 units for Q4 2024, down 12% on Q4 2023. Vmoto stated that sales are recovering, and they have pending firm international orders of 2,025 units at the end of the year.<\/p>\n\n\n\n<figure class=\"wp-block-image kg-card kg-image-card kg-card-hascaption\"><img decoding=\"async\" src=\"https:\/\/insightev.com\/content\/images\/2025\/02\/Vmoto-Numbers.001-c47f387a78b3df94-30108db3977b0360.png\" alt=\"\"\/><figcaption class=\"wp-element-caption\"><i><b><strong class=\"italic\" style=\"white-space: pre-wrap;\">Since hitting a sales peak in 2022, Vmoto&#8217;s sales have seen two consecutive years of decline <\/strong><\/b><\/i><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Vmoto blamed the slow sales on the continuing depressed macroeconomic environment. At the same time, the company&#8217;s cost-cutting measures seem to be helping as it claimed to remain operationally cash flow positive during Q4 2024.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vmoto maintained a cash position of AUD 41.5m and a bank operating facility drawn down of AUD 5.5m as of 31 December 2024.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"impact\">Impact<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The numbers are not surprising. Vmoto has been struggling. The brand created a niche as an Australia-Shanghai-based manufacturer of high-quality electric two-wheelers. It starkly contrasted the other Chinese brands that stayed focused on the mass market with relatively low-quality products.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, as other Chinese manufacturers like Yadea started improving quality and developing competitive products, Vmoto lost the edge.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vmoto&#8217;s problem is that it is just a few thousand sales units away from irrelevance. We analyzed the situation many weeks back.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With sales numbers at 17k units, Vmoto is a very small manufacturer with a strong brand name and a vast product portfolio.<\/p>\n\n\n  <figure class=\"kg-card kg-bookmark-card\">\r\n    <a class=\"kg-bookmark-container !no-underline flex flex-wrap gap-5 lg:gap-x-8 border border-gray-200 hover:border-gray-300 rounded-xl p-4 bg-white sm:flex-row-reverse\"\r\n       href=\"https:\/\/insightev.com\/vmoto-at-the-crossroads\/\" target=\"_blank\" rel=\"noopener noreferrer\">\r\n              <div class=\"kg-bookmark-thumbnail sm:w-48 relative\">\r\n          <img decoding=\"async\" class=\"rounded-lg !m-0 h-full w-full object-cover left-0 top-0 sm:absolute\"\r\n               src=\"https:\/\/i0.wp.com\/insightev.com\/wp-content\/uploads\/2025\/07\/insightev.png?fit=431%2C98&#038;ssl=1\"\r\n               alt=\"Vmoto at the Crossroads - InsightEV\"\r\n               onerror=\"this.style.display='none'\">\r\n        <\/div>\r\n            <div class=\"kg-bookmark-content sm:flex-1\">\r\n                  <div class=\"kg-bookmark-title font-bold text-base mb-2 text-title\">\r\n            Vmoto at the Crossroads &#8211; InsightEV          <\/div>\r\n                          <div class=\"kg-bookmark-description text-gray-600 text-sm font-normal line-clamp-3\">\r\n            Vmoto has been an impressive and intriguing company. On the one hand, they have the broadest and most impressive range of products.          <\/div>\r\n                <div class=\"kg-bookmark-metadata text-sm text-paragraph flex items-center gap-2 mt-6\">\r\n                      <img decoding=\"async\" class=\"kg-bookmark-icon h-5 w-5 !m-0\" src=\"https:\/\/i0.wp.com\/insightev.com\/wp-content\/uploads\/2025\/08\/IEV-Site-Icon.png?fit=32%2C32&#038;ssl=1\" alt=\"\">\r\n                                <span class=\"kg-bookmark-publisher\">InsightEV &#8211; Global Electric Mobility<\/span>\r\n                  <\/div>\r\n      <\/div>\r\n    <\/a>\r\n  <\/figure>\r\n\n\n\n<p class=\"wp-block-paragraph\">This is what we wrote in our analysis.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Vmoto was never a major player; its highest annual volumes have been just above 33k units. That\u2019s 2750 units a month, which has now fallen to 1420 units a month. Across 17 products and variants, that\u2019s 75 units on average per product. Economies of scale has never been the forte.<\/p>\n<\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">A sharp decline from here would take it dangerously close to oblivion, and that is the prime concern.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">The situation has only deteriorated since then. With Vmoto being too<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, we feel that Vmoto&#8217;s strategic steps will have a positive impact. The company has been making strategic investments in startups across the globe and pushing them to deploy Vmoto fleets and batteries.<\/p>\n\n\n  <figure class=\"kg-card kg-bookmark-card\">\r\n    <a class=\"kg-bookmark-container !no-underline flex flex-wrap gap-5 lg:gap-x-8 border border-gray-200 hover:border-gray-300 rounded-xl p-4 bg-white sm:flex-row-reverse\"\r\n       href=\"https:\/\/insightev.com\/vmotos-strategic-play\/\" target=\"_blank\" rel=\"noopener noreferrer\">\r\n              <div class=\"kg-bookmark-thumbnail sm:w-48 relative\">\r\n          <img decoding=\"async\" class=\"rounded-lg !m-0 h-full w-full object-cover left-0 top-0 sm:absolute\"\r\n               src=\"https:\/\/i0.wp.com\/insightev.com\/wp-content\/uploads\/images\/2025\/01\/https-3a-2f-2fsubstack-post-media-s3-amazonaws-com-2fpublic-2fimages-2f04ef8703-c6fa-458a-89be-b9678e286c1d_860x573-jpeg.jpg?w=1240&#038;ssl=1\"\r\n               alt=\"Vmoto\u2019s Strategic Play - InsightEV\"\r\n               onerror=\"this.style.display='none'\">\r\n        <\/div>\r\n            <div class=\"kg-bookmark-content sm:flex-1\">\r\n                  <div class=\"kg-bookmark-title font-bold text-base mb-2 text-title\">\r\n            Vmoto\u2019s Strategic Play &#8211; InsightEV          <\/div>\r\n                          <div class=\"kg-bookmark-description text-gray-600 text-sm font-normal line-clamp-3\">\r\n            Vmoto has turned early-stage investor for a host of fleet mobility startups across the world. The investments are in the form of scooters, batteries, chargers.          <\/div>\r\n                <div class=\"kg-bookmark-metadata text-sm text-paragraph flex items-center gap-2 mt-6\">\r\n                      <img decoding=\"async\" class=\"kg-bookmark-icon h-5 w-5 !m-0\" src=\"https:\/\/i0.wp.com\/insightev.com\/wp-content\/uploads\/2025\/08\/IEV-Site-Icon.png?fit=32%2C32&#038;ssl=1\" alt=\"\">\r\n                                <span class=\"kg-bookmark-publisher\">InsightEV &#8211; Global Electric Mobility<\/span>\r\n                  <\/div>\r\n      <\/div>\r\n    <\/a>\r\n  <\/figure>\r\n\n\n\n<p class=\"wp-block-paragraph\">Vmoto has made this play in Singapore, Thailand, South Africa, Indonesia, and the UK.<\/p>\n\n\n\n<div class=\"kg-card kg-callout-card kg-callout-card-blue\">\n<div class=\"kg-callout-emoji\"><i><b><strong class=\"italic\" style=\"white-space: pre-wrap;\">We use public information to form an opinion. Please check our <\/strong><\/b><\/i><a href=\"https:\/\/insightev.com\/editorial-ethics\/\" rel=\"noreferrer\"><i><b><strong class=\"italic\" style=\"white-space: pre-wrap;\">Editorial Ethics<\/strong><\/b><\/i><\/a><i><b><strong class=\"italic\" style=\"white-space: pre-wrap;\">.<\/strong><\/b><\/i><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The company&#8217;s full-year sales numbers for 2024 are down 33% over 2023. Sales continue to fall in China and the rest of the world, even as the company stresses its positive cash flows and strong balance sheet and sales recovering in the near term horizon.<\/p>\n","protected":false},"author":1,"featured_media":2268,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[205,204],"tags":[],"class_list":["post-3874","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-financials","category-vmoto","pmpro-has-access"],"acf":[],"_links":{"self":[{"href":"https:\/\/wp.electronthemes.com\/insightev\/wp-json\/wp\/v2\/posts\/3874","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wp.electronthemes.com\/insightev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wp.electronthemes.com\/insightev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wp.electronthemes.com\/insightev\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wp.electronthemes.com\/insightev\/wp-json\/wp\/v2\/comments?post=3874"}],"version-history":[{"count":1,"href":"https:\/\/wp.electronthemes.com\/insightev\/wp-json\/wp\/v2\/posts\/3874\/revisions"}],"predecessor-version":[{"id":4356,"href":"https:\/\/wp.electronthemes.com\/insightev\/wp-json\/wp\/v2\/posts\/3874\/revisions\/4356"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wp.electronthemes.com\/insightev\/wp-json\/wp\/v2\/media\/2268"}],"wp:attachment":[{"href":"https:\/\/wp.electronthemes.com\/insightev\/wp-json\/wp\/v2\/media?parent=3874"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wp.electronthemes.com\/insightev\/wp-json\/wp\/v2\/categories?post=3874"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wp.electronthemes.com\/insightev\/wp-json\/wp\/v2\/tags?post=3874"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}